Poets.org looks different these days! Congratulations on the redesign, and Happy Anniversary! If you’re wondering about the backstory, see below.
The Academy of American Poets, the nation’s largest membership-based nonprofit organization promoting poets and poetry, marks its 80th anniversary in 2014. To celebrate they’re rebranding and launching an entirely redesigned website Poets.org on April 30, 2014 to close out National Poetry Month.Over the past 15 years, Poets.org has become one of the world’s leading online destinations for information about poets and poetry, with tens of millions of visitors coming to the site each year.
The organization worked with design firms Project Projects and Commercial Type to restore the classic American font Electra for use on the web, and enhance mobile viewing, navigability, and sharing experience so that users viewing from their phones, tablets, laptops, or desktops will all enjoy the same experience and share poems easily across social media platforms.
In addition to the signature collection of poems, biographies of well-established poets, and reference texts Poets.org is known for, the new site will feature new content including:
- Geographically relevant information (such as local poetry events and organizations)
- Essays on poetic terms and techniques
- In-depth video interviews with renowned poets
- Free lesson plans tailored for K-12 teachers (offered in partnership with 826 National)
Poets.org is the most popular publicly-funded website for poets and poetry, and the redesign has been supported by the National Endowment for the Arts, the Lannan Foundation, and many generous individuals, as well as members of the Academy of American Poets.
Check it out yourself:
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